DSAD Newsletter
Posts
Shane's Domain Auction Picks for Friday February 13th

Shane's Domain Auction Picks for Friday February 13th

Killer domains are killing it

February 13, 2026

The value of one word and truly premium dot-coms has absolutely skyrocketed. Seven figures is now the norm. Delete.com at auction yesterday went for over $300K. Media Options talked on Domain Sherpa about having four to five seven-figure sales in a good month, when it used to be ten to fifteen per year. Even higher-quality two-word names and brandables are seeing double and triple the values they had just a few years ago.

The problem is that everyone thinks they own high-quality names, when in reality most people do not. If you are not getting pinged a few times a week to price a name, you probably do not own a truly premium domain. That does not mean your name is bad. It just means it is not top-tier premium.

All of this makes me more comfortable with my higher asking prices on good letter LLL.coms and strong one-word .coms. If they do not sell now, they will sell later, and I do not need the money to pay the bills. Patience is your friend when you own quality.

Every time I get an offer on a domain, I ask myself a simple question: what is the realistic price to go out and acquire a similar-quality name today? I am honest with myself. I do not pretend my name is better than it really is. I see auctions and acquisition prices by the hundreds every day, so I know what it would actually take to replace it.

I also have to account for taxes. I lose about 25% off the top. Add in commission and taxes, and the net can easily be close to getting cut in half.

Understanding the real value of your name can help get it sold, but it can also be the reason you decide not to sell it.

Quote of the Day: “Every Friday, I like to high five myself for getting through another week on little more than caffeine, willpower, and inappropriate humor.” – Nanea Hoffman

Domain of the Day: PredictiveLabs.com Can’t get a hotter keyword than this

Please Note: The list below contains affiliate links and/or names that have been posted for a fee. It is how we pay for our time since it is a free site. More details at bottom of page. Can go to any of the auctions by adding the names at the end like this one

Shane's Domain Auction Picks for Friday February 13th

Killer domains are killing it

Godaddy Domains with Bids

Godaddy Names Value Names (Low or No Bids)

Other GoDaddy Names With More Than One Bid